It Pays to Exhibit – in the Travel Area at!

Unbridled wanderlust. is the sales driver for your offers. In the topic area travel,vacations to remote spots are just as much in demand as are active or individual vacations or domestic travel.

In addition, our visitors search for exciting hiking and city tours as well as interesting destinations within Germany. Take your customers to the destination of their dreams. Our visitors are ready to get going.

The topic of travel on the water is presented in a bundled format in the Cruises & Boat Trips area.

The travel exhibition area

  • Three large exhibition halls dedicated to travel, divided clearly by country and region. About 900 international exhibitors are represented here, including tourism organizations, tour operators and travel agencies, hotels, campsites, and transport carriers.
  • A target group that is happy to travel—this is what has to offer you. Here, you will meet trade fair visitors who are already planning their next vacation – by advising them personally you will build a unique customer relationship. Thus, you can cultivate your image and benefit from sales on site, as well as from profitable post–trade fair business.
  • Free opportunities for presentation ensure greater reach. As an exhibitor, you can present yourself on the moderated show stage and in the vacation movie theater. You can enthrall visitors with your region and offerings and ensure a wow factor even away from your stand—at no additional cost.
  • The exciting events program breathes life into the subject of travel while simultaneously providing information and inspiration. Speakers invited by speak on the stages about their adventures, while the tourist trade visitor program draws professionals from the industry. This brings added value to the travel area and as an exhibitor, you will profit.
  • Exceptional satisfaction among visitors: 95 percent of visitors to the travel area in 2019 gave it a rating of excellent, very good, or good.
  • Exceptional satisfaction among exhibitors: 94 percent of exhibitors in the travel area in 2019 gave it a rating of excellent, very good, or good.

Prices for stand space only for the Travel exhibition area

You take care of designing, planning, building and dismantling your stand yourself.¹ All you have to pay is the participation fee per square meter of exhibition space for your stand. The stand variants shown here are available.

Stand variant Price²
Stand variant Row stand (1 side open) Price² €117 / m²
Stand variant Corner stand (2 sides open) Price² €123 / m²
Stand variant End stand (3 sides open) Price² €128 / m²
Stand variant Island stand (4 sides open) Price² €134 / m²
(All prices subject to VAT.)

¹ Please observe the Special Terms of Participation B.

² Discount from 250 m²: 5%.

³ The mandatory communications fee includes the basic entry in the exhibition catalog (print, online and mobile).
Additional fees Price
Additional fees Mandatory communications fee³ Price €190
Additional fees Fixed waste-disposal fee¹ Price €2.00 / m²
Additional fees AUMA fee Price €0.60 / m²
Additional fees Registration fee for co-exhibitors Price €190

Stand packages

Your trade fair participation is especially easy and hassle-free if you book the stand package in addition to your space, as it includes the most important services.

Important notes for exhibitors

Important notes regarding stand design, special exhibits as well as organization of your trade fair presence. At this document, we have compiled basic information on important topics in order to give you a first overview:

Exhibitor application

Secure your share of success—with an exhibition stand at, Bavaria's largest trade fair for travel and leisure. Simply use our online application.

Do you have any questions about this area? Please feel free to contact us!

International Offices

Office Austria

Martina Stastny
Martina Stastny
Office Austria
Stuwerstrasse 30/31, 1020 Wien
+43 1 51294-63

Office Italy

Monica Galante
Monica Galante
Office Italy
Via Bernardo Rucellai 10, 20126 Milano
+39 02 873690-39
Exhibitor application

Secure your share of success—with an exhibition stand at, Bavaria's largest trade fair for travel and leisure. Simply use our online...

Exhibitor application
It Pays to Exhibit – Good Reasons for Taking Part in

Use your exhibit to present your products and services to an audience with purchasing power. Participating in is worthwhile!

Exhibiting is worthwhile
agenda, smartphone
The most important dates and logistics

The most important dates and logistics information: Setup, dismantling, Traffic Guide, dates and deadlines.

Dates & Logistics