It Pays to Exhibit – Good Reasons for Taking Part in f.re.e 2018
You can attain your goals at Bavaria's largest travel and leisure trade fair:
MEET CUSTOMERS FACE-TO-FACE
With 135,000 visitors – spread across all age groups – over five days, f.re.e provides an enormous reach. Here, you can talk face-to-face with your old and new customers and establish reliable and long-term customer relationships.
GAIN NEW CUSTOMERS
The whole world of travel and active leisure under one roof: Travel, health & wellness, trailer/RV camping & caravanning, water sports, outdoors, and cycling. The clearly defined segments provide clarity while also offering synergies and therefore the opportunity to acquire new customers.
RAISE YOUR PROFILE
At f.r.e.e, you present yourself to a broad segment of the public in an attractive environment next to your competition, thus enormously raising your profile. Thanks to extensive advertising and public relations by the f.re.e team, the trade fair and its exhibitors are guaranteed a great deal of attention.
At f.re.e, you will encounter a public with the power and motivation to purchase: 55 percent have a net household income of over 2,600 euros, while 20 percent actually have an income in excess of 5,000 euros. 92 percent of visitors have purchased/booked or are planning to do so based on their visit to the trade fair. The visitors plan and book their vacation and leisure activities for the coming year directly at the trade fair.
PRESENT PRODUCTS AND INNOVATIONS
In addition to your stand, f.re.e offers many other opportunities to present – at no additional cost:
The various testing areas make your products available to visitors to experience – this is where they can try them out before buying. And on the six stages and in the vacation movie theater, you will also have to chance to present your offerings and innovations to a broad public outside your stand.
TROUBLE-FREE PARTICIPATION IN THE TRADE FAIR
The modern trade fair center, with its open-plan exhibition halls with natural lighting throughout, offers attractive stand locations. Optimal transport connections, functional infrastructure, easy-to-order stand packages, and committed support from an expert trade fair team are the ideal prerequisites for your pleasant and successful participation in the trade fair.
Key figures from f.re.e 2017
- 135,000 visitors.
- Around 1,300 exhibitors from 70 countries
- 78,000 m² of exhibition space, 7 halls, 6 exhibition areas
- 90% of exhibitors gave f.re.e 2017 an overall rating of excellent, very good or good.
- 96% of visitors gave f.re.e 2017 an overall rating of excellent, very good or good.
- Over 750 international journalists