It Pays to Exhibit – in the Bicycles Area at f.re.e!

Around 32,000 visitors at f.re.e 2020 showed strong interest in purchasing from the bicycles segment: From e-bikes, city bikes, or specialist bikes to navigations systems, bike trips, and accessories, all were sought after at f.re.e.

Don’t let this opportunity slip by and come see for yourself at f.re.e 2021!

More information for you:

The Bicycles exhibition area

  • Optimal sales space: Our exhibitors present the topic of cycling in all its aspects: manufacturers and dealers for cycle types such as city bikes, mountain bikes, or ebikes, cycling tour operators, dealers of navigation systems, and cycling accessory dealers.
  • Trying products out as a sales factor: Nothing is more convincing than the product itself! On two long cycle courses, visitors can try your products on the spot before purchasing.
  • The moderated cycling stage offers you additional opportunities to present your offerings as an exhibitor. In this way, you can extend your reach and access even more potential customers – at no further cost. Well known names from the scene round off the stage program.
  • Sales-boosting variety of topics at f.re.e: At f.re.e you meet a mobile and active target group - a potential you should use for yourself! Especially caravanners are also potential buyers of bicycles and eBikes - talk to them!
  • Top-class expert information enriches the bicycle section and attracts an interested audience, e.g. information at the ADFC Bayern information stand or expert speakers on the bicycle stage
  • Exceptional satisfaction among visitors: 91 percent of visitors to the bicycles area in 2020 gave it a rating of excellent, very good, or good.
  • Exceptional satisfaction among exhibitors: 97 percent of exhibitors in the bicycles area gave f.re.e 2020 a rating of excellent, very good, or good.

Prices for stand space only for the Bicycles exhibition area

You take care of designing, planning, building and dismantling your stand yourself.¹ All you have to pay is the participation fee per square meter of exhibition space for your stand.

Stand space Early bird prices
Stand space 9 – 50 m² Early bird prices 89 EUR/m²
Stand space 51 – 150 m² Early bird prices 79 EUR/m²
Stand space 151 – 500 m² Early bird prices 69 EUR/m²
Stand space 501 - 2,000 m² Early bird prices 59 EUR/m²
Stand space 2,001 m² and more Early bird prices 55 EUR/m²
All prices subject to VAT.

¹ Please observe the Special Terms of Participation B

² The mandatory communications fee includes the basic entry in the exhibition catalog (print, online and mobile)
Additional fees Prices
Additional fees Mandatory communications fee² Prices 190 EUR
Additional fees Fixed waste-disposal fee¹ Prices 3.00 EUR/m²
Additional fees AUMA fee Prices 0.60 EUR/m²
Additional fees Registration fee for co-exhibitors Prices 190 EUR

Stand packages

Your trade fair participation is especially easy and hassle-free if you book the f.re.e stand package in addition to your space, as it includes the most important services.

Important notes for exhibitors

Important notes regarding stand design, special exhibits as well as organization of your trade fair presence. At this document, we have compiled basic information on important topics in order to give you a first overview:

Exhibitor application

Secure your share of success—with an exhibition stand at f.re.e, Bavaria's largest trade fair for travel and leisure. Simply use our online application.

Do you have any questions about this area? Please feel free to contact us!

International Offices

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Velokonzept Saade GmbH
Kim van Dijk
Straßburger Straße 55, 10405 Berlin

Exhibition Management

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Jutta Zinsmeister
Exhibition Manager
Messegelände, 81823 München
Exhibitors
Exhibitor application

Secure your share of success—with an exhibition stand at f.re.e, Bavaria's largest trade fair for travel and leisure. Simply use our online...

Exhibitor application
Exhibitors
It Pays to Exhibit – Good Reasons for Taking Part in f.re.e

Use your exhibit to present your products and services to an audience with purchasing power. Participating in f.re.e is worthwhile!

Exhibiting is worthwhile
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Exhibitors
The most important dates and logistics

The most important dates and logistics information: Setup, dismantling, Traffic Guide, dates and deadlines.

Dates & Logistics